Saturday, 2 May 2020

what Is Plant Green Inertia ?

Plant Green Inertia is a educational Institution intended to deliver education and information in an easily understandable format ie simplified form

PGI was started in 2017 , as a training firm 
We conducted workshops and training gigs at schools and colleges, we also did one to one personalized mentoring which includes Home tutoring. 

In 2020 PGI has evolved into an educational Institution with two verticals 
1. Training programs and workshops at schools, colleges and corporates.
2. Online educational institution offering courses.

Some of the key courses we focus are 
1. Digital Marketing 
2. Public Speaking 
3. Content Creation 
4. Ecommerce 
5. ENTREPRENEURSHIP

Our target audience are, Youngsters and Entrepreneurs.
We intend to empower them.

By the end of 2020 we are targeting to reach million students online via our free online courses

2022 PGI will have evolve into a VR,AR experience based learning into the curriculum and its unique Pedagogy will have been followed across the Globe. 

Friday, 1 May 2020

Digital Marketing in Short

Digital Marketing is a type of marketing where you use digital media such as search engine, social media and internet to advertise your business or services.

For any type of marketing is concerned content is King.

Digital Marketing engages

  1. Search Engine Optimization (SEO)

We create content and optimize the content with the implied algorithms to make to appear on the top of search engine results.

     2. Search Engine Marketing (SEM)

We run campaign by paying the search engine for showing our ads when a related query is searched.

      3. Social Media Marketing (SMM)

We create content in social media sites where a lot of people have access to the content and market the business /service. Some social media are INSTAGRAM, Facebook, YouTube, Twitter, quora, LinkedIn, Google +, pinterest ect.

     4. Web Analytics (WA)

It's the data collected from the above action, SEO,SEM,SMM how does these content perform, what is the engagement rate (how many people see your content) all these data is analysed and the marketing methods are calculated and improvised.

      5. Sales funnel

The main reason for a marketing campaign is lead generation. These leads have to be converted into sales and revenue has to be generated through it. The process of setting up a mechanism where only the prospective customers are attracted and made to buy the intended product/service. This mechanism is called as a sales funnel.



To know more about digital marketing and developing your skills with respect to marketing and sales ask me Laven Lokesh Barani

Content Writing Course at Plant Green Inertia

Everything that we consume today is a content, Writing content which are persuasive and has a call to action along with a purpose is the rol...